Do You Want to Bore Your Audience?

If you don’t want to bore your prospects or your audience, here are 8 things YOU SHOULD NOT DO when presenting:

1. Start your pitch by talking about your company – A lot of presenters do this, but really, your audience doesn’t care. What they want to know is how you can solve their problems.

2. Talk endlessly about your product, offering or solution – Just give the product features that are relevant to your audience. The rest can go to the handouts which your detail-oriented audience can check later on.

3. Make the conversation one-way – Always get your audience involved.

4. Use jargon, techno-speak or corporate mumbo-jumbo – Always use simple language if you want to engage your audience.

5. Use a monotone voice – This is one of the quickest ways to put your audience to sleep. You don’t want that happening now do you?

6. Use the same pace and pitch during your entire pitch – Same as number 5.

7. Read directly from your slide deck – Your audience attended your presentation to listen to your words of wisdom and not to listen to you read your slides word for word. The slides are just there to make a point. And when I say point, use graphics instead of words.

8. Use the words “I”, “we” “me” “us” “our” – Again, the presentation is not about you or your company, it’s about your audience. They’d rather hear you address them by their name or mention the name of their company. That would be music to their ears.

For more insight on this matter, please head to: 8 Ways to Bore Your Prospect

 

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About presenternews
I write about presentation skills and provide news from the presentation skills blogosphere.

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